PWWWS [Ina Von Turow]

May 24, 2021
Written by: Lottie Lightfoot

One of the best things you can do for your area is to shop local. It directly supports your neighbours, the revenue goes back into your local economy, and you begin to develop a network and sense of community. And it’s not just the community that benefits either, it’s good for the planet and for the buyer too, with it being easier to understand the process and contents of what you buy and where it came from.

It’s easy to extol the virtues of buying local, but it isn’t always easy to know where to go or who has what. The good news? There’s an app for that.

Ex-McKinsey consultant, Ina is the founder and CEO of FNDR. It’s an app that promotes buying local and supports community based businesses. FNDR connects users to products that are available locally, allowing them to purchase via the app and arrange to pick them up. It’s about as simple and as straightforward as it gets.

The Cambridge alumnus founder is certainly something of a business powerhouse. Before FNDR came into the world, Ina had already honed her entrepreneurial experience by founding another company in the construction industry. Alongside this, her glittering resume is studded with consultancy and managerial positions at household name companies such as Lloyds Banking Group, Wilhelmsen ASA, and Shell. To say she’s capable would be an understatement.

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